According to multiple news outlets, if you plan on getting married this year and do not have a wedding dress, you might be in for quite a scare. Most dress manufacturers in China have been shut down due to the outbreak of the coronavirus, and it is said there will be a shortage of dresses in the coming year, due to the current situation. This may not affect all wedding dress vendors, but if you have not said yes to your dress, start looking.
China is the leading supplier in wedding gowns, and according to the American Bridal and Prom Association, almost 80% of the world’s western-style gowns are produced there. Many factories in China have remained closed to stop the spread of the virus and quarantine anyone who has contracted it since the first outbreak in Wuhan, China in early January. Though things are seemingly getting back on track, the wedding industry is far behind in the manufacturing realm of things. It is uncertain if regular production will be up to speed anytime soon.
CNN has stated, “China’s vast manufacturing engine is slowly coming back on line,” but the recent disarray may have more of an impact than expected.
CEO if David’s Bridal, James Marcum, knew the virus would cause some type of disruption, Though most factories are up and running, it has caused a wedding dress backlog.
Adding details on wedding dresses such as beading, sewn on décor and lace overlay, is a timely process. One dress can take up to 100 hours to complete. Any delays in production have a huge impact on the already lengthy process.
Due to the shutdown, retailers are making an effort to stock up on wedding and prom dresses, but will there be enough? Mills that produce fabric and fabric centers located in China, are not up and running yet. This may cause supply to go down and demand to go up, resulting in a pricey wedding gown.
So, if there are any aspiring wedding dress designers who feel as though their talents are worthwhile, this would be the time to step up and showcase your work. The industry is said to be back up and running to regular production speeds in the near future, but they will be playing a lot of catch-up.
The shortage in products from China does not only affect the wedding industry, but the manufacturing industry and food production industry alike. The coronavirus is a poignant reminder of how much global reach China really has, and how many products we outsource from them as a country.
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